I'm an experienced photographer who did his first paid photoshoot at the age of 16 - which was back in the mid 70's. I also have the graphic sense of a designer - which I did for about 20 years, as well as a strong knowledge of business needs in photography. What that all means is that I know the technical end of digital photography at a very high level, along with the design ability to make an image work on several levels, and a business person who thinks not only artistically, but practically. It all comes down to having a professional attitude, and delivery professional results.